Tall, bold and attention grabbing – Just like on websites and in digital advertising, Roller Banners can help advertise your product or services at your next event, conference or trade show. They even make fantastic video conferencing backgrounds!
This mini guide aims to answer some key questions to help you find the right roller banner option for you.
What is a roller banner?
Roller banners are portable marketing tools you often see at events or conferences. Your messaging is printed on high-quality PVC attached to a robust metal stand.
Why choose a roller banner?
To grab your customers’ attention. Perfect for advertising an upcoming event or introducing a special offer, roller banners are…
- Portable and lightweight. Easy to transport from the office to the trade show
- Fully customisable. Personalise with your offers and messaging
- Attention-grabbing. Bright, bold and eye-catching designs
- Affordable. Options to suit every budget and need – from one-off to long-term use
- Flexible. Coming in a range of roller banner sizes and designs
Pull up roller banners: the popular option
The most common type of roller banner. Its name refers to the way the PVC is pulled up from the stand, rolling out to present your message. These banners feature your branding on a 225mic grey PVC, held in place with an aluminium frame.
They also come with a protective carry bag, so you can easily transfer your banner from place to place and safely store it for future use. Pull-up roller banner options include:
- Black pull up: Traditional design with a sleek aluminium stand and simple, sophisticated frame.
- Wide pull up: Larger display for greater impact at trade shows and events – perfect for big reveals.
- Premium pull up: Printed on best-quality matt-coated vinyl to soften glare for a clearer picture.
- Double sided: Printed on two pieces of vinyl, then reattached to form one banner. Double-sided banners are great for maximum visibility of your message at events and trade shows.
What about an L banner?
L-banners are an alternative to the pull up for when you have extra space. They feature a wider stand to make your design stand out even more.
Exhibition stands: Another option…
The bigger exhibition stands are another option for promoting your presence at an event or trade show – perfect if you’re wanting to make an even bigger splash. These come in two types: the pop-up stand, and the pop-up tower.
Bigger. Wider. Taller. Build your event space around it.
- Your own personal wall of advertising – wide as 500cm and tall as 200cm
- Highlight key benefits and messages in large type
- Curved and straight options to complement your stand
- Optional halogen spotlights to make your branding shine
Tall and multi-sided. Your message towers above the rest.
- Three printed panels for 360° wraparound messaging
- Towers over 2m tall to catch customers’ eyes in a busy hall
- Attach halogen spotlights to the frame for an illuminated effect
- Easy to assemble and transport, with a trolley and storage compartments
Desktop banner: The smaller option
Desktop banners are as you can imagine much smaller versions of the popular marketing tool. They’re designed to sit on desks – whether that’s those at your exhibition stand or shop counter, or on the desks of your clients and customers.
- A3 or A4 size
- Handily fits on a desktop or work space
- Affordable and compact
Roller banner sizes
You’ve explored the different options for roller banners. But if you’re unsure on what size roller banner is right for you, check out the roller banner sizes below.
|Size in cm||Size in mm||Size in inches||Available in|
|80 x 200 cm||800 x 2000 mm||31.5 x 79 inches||Pull up standard, black pull up, L banner, premium pull up|
|85 x 200 cm||850 x 2000 mm||33.5 x 79 inches||Double sided|
|100 x 200 cm||1000 x 2000 mm||39 x 79 inches||Pull up standard, black pull up, wide, L banner|
|120 x 200 cm||1200 x 2000 mm||47 x 79 inches||Pull up standard, wide|
|150 x 200 cm||1500 x 2000 mm||59 x 79 inches||Pull up standard, wide|
|21 x 29.7 cm||210 × 297 mm||8 x 12 inches||Desktop|
|29.7 x 42 cm||297 x 420 mm||12 x 16.5 inches||Desktop|
|354 x 223.6 cm||3540 x 2236 mm||139 x 88 inches||Pop up stand|
|427.2 x 223.6 cm||4272 x 2236 mm||168 x 88 inches||Pop up stand|
|500.4 x 223.6 cm||5004 x 2236 cm||197 x 88 inches||Pop up stand|
|201.6 x 223.6 cm||2016 x 2236 mm||79 x 88 inches||Pop up tower|
Remember, as a full service creative agency we can design and produce your roller banners and keep them in line with your brand guidelines.